eToro brings Bitcoin to football

We are pleased to have launched partnerships with seven Premier League clubs including Tottenham Hotspur in landmark deals paid using bitcoin. eToro will partner with Brighton & Hove Albion F.C., Cardiff City F.C., Crystal Palace F.C., Leicester City F.C., Newcastle United F.C., Southampton F.C., and Tottenham Hotspur.

Iqbal V. Gandham, UK Managing Director at eToro said: “We are excited to be partnering with so many Premier League clubs and make history by being the first company ever to pay for a Premier League partnership in Bitcoin. Today’s announcement is the first small step on a long road to football fully embracing blockchain technology. Education will be key so that industries can understand the potential and so getting global exposure through these Premier League clubs represents a great opportunity to raise awareness.”

Fran Jones, Head of Partnerships, Tottenham Hotspur F.C. said: “At Tottenham Hotspur, we are committed to technology and innovation and as such we’re excited to welcome eToro as a partner in a category that is developing at a rapid rate.”

As a partner of these seven Premier League clubs, we will gain global exposure through an extensive range of marketing opportunities including matchday LED boards, player access, tickets and digital rights.