Social trading platform on eToro – What is a social trading network?

Community at our core

When we founded eToro in 2007, our goal was simple: to make trading and investing accessible, transparent, and collaborative.

We knew that if investors were able to come together and pool their knowledge, each could achieve more than they ever could alone.

Social investing is more than a feature. It’s what powers our platform.

Connect through the Feed

Join millions of investors as they exchange ideas, share insights, and learn from one another.

Discover through Profiles

Explore transparent views of each investor’s performance, story, and strategy.

Replicate with CopyTrader™

Mirror the portfolios of verified investors with proven track records, turning inspiration into action.

Lead as a Popular Investor

Join top investors who set the standard for excellence and get rewarded for inspiring others.

Diversify with Smart Portfolios

Access curated strategies built around market trends, industries, and top-performing investors.

By transforming investing from a solitary activity into a group effort, we all benefit. When you join our community, you tap into this immense wellspring of shared knowledge to help you connect, learn and grow.

Community at our core

When we founded eToro in 2007, our goal was simple: to make trading and investing accessible, transparent, and collaborative.

We knew that if investors were able to come together and pool their knowledge, each could achieve more than they ever could alone.

Social investing is more than a feature. It’s what powers our platform.

Connect through the Feed

Join millions of investors as they exchange ideas, share insights, and learn from one another.

Discover through Profiles

Explore transparent views of each investor’s performance, story, and strategy.

Replicate with CopyTrader™

Mirror the portfolios of verified investors with proven track records, turning inspiration into action.

Lead as a Popular Investor

Join top investors who set the standard for excellence and get rewarded for inspiring others.

Diversify with Smart Portfolios

Access curated strategies built around market trends, industries, and top-performing investors.

By transforming investing from a solitary activity into a group effort, we all benefit. When you join our community, you tap into this immense wellspring of shared knowledge to help you connect, learn and grow.

Real investors. Real impact.

This is the story of the power of community, told by those who built it with us.

Social investing in the AI era

We’ve always leveraged technology to empower our community. Now, with a suite of AI-powered tools, we’re not just democratising access to markets and data – we’re democratising innovation itself.

Our vision and purpose remain steadfast: to make investing simple, transparent, and a journey we share. It’s what has brought us here today, and we’ll never lose sight of that.

We’re building the next era of investing, together. Because technology alone doesn’t drive progress – people do.